I have 15 years professional experience as a journalist and copywriter. I specialise in writing about business, technology and professional services issues, with a clear focus on explaining the benefits to customers of complex technical solutions.
My strength lies in helping clients in the high-tech and business services sectors to: shape projects from initial concept; capture knowledge from domain experts within the company through interviews; and produce polished, effective, customer-facing copy.
I write customer case studies, white papers, press releases, ghosted opinion articles, newsletter copy and website copy for companies, working directly or through public relations agencies. I have particular vertical sector expertise in manufacturing and healthcare, but have written across all industry sectors.